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Celebrating Our First Budtender of the Month: Joanne Marchant from Minerva Cannabis 

September 19, 2023

Why this Budtender Stood Out


From her very first days in customer service, Joanne has always believed in making people feel welcome, heard, and valued. That philosophy carried over seamlessly into cannabis retail. 

“Working in cannabis really gives you that same opportunity. They want fresh. They want something tasty, and they want to be heard.” 

This dedication to listening and guiding customers has helped Joanne create meaningful, positive cannabis retail experiences — the kind of expert dispensary service that keeps people coming back.  


Expert Recommendations


Budtenders are often the bridge between products and people, and Joanne shines in her strain recommendations: 

  • Purple Octane by Unit 15 – a heavy-hitting indica perfect for evening relaxation and winding down. 
  • Jubilee Montreal Aged Hash – featuring THC, CBD, CBG, and CBN cannabinoids, Joanne describes this cannabis concentrate as "mild but heavy at the same time," ideal for sparking creativity and focus. 


By sharing her favorites, Joanne helps customers discover new products while tailoring her recommendations to their needs and desired experiences. 


Making Cannabis Knowledge Acessible


One of the qualities that makes Joanne such an exceptional budtender is her ability to explain cannabis in ways that feel familiar. 

"When I'm talking to customers about something a bit more relaxing and I talk about linalool, then I bring up lavender. They can relate to that, and they can correlate the relaxing feelings that they'll have when they have a lavender bath, versus maybe smoking or consuming a type of cannabis that have some linalool terpenes, in it." 

This kind of relatable education not only builds trust but also empowers customers to feel more confident in their choices. 


Joanne's Vision for the Industry


When asked what she would change about cannabis retail if she had a magic wand, Joanne didn’t hesitate: 

"I think more for the wider, breaking of this stigma is to allow consumption at concerts, in pubs or restaurants, and there needs to be a space for adults to go and consume cannabis in a responsible manner, just like they do with alcohol." 

Her perspective highlights the ongoing conversation about normalizing cannabis consumption and breaking down stigma, while still emphasizing responsibility and community. 


Congratulations, Joanne!


We’re thrilled to celebrate Joanne Marchant as CannSell’s very first Budtender of the Month. Her dedication to customer care, product knowledge, and breaking barriers in cannabis retail truly sets her apart. 

👏 Join us in congratulating Joanne for everything she does to make cannabis retail a welcoming, educational, and inspiring space. 


Want to Nominate a Budtender? 

Do you know a budtender who deserves recognition for their knowledge, passion, and commitment to customer service? We’d love to hear from you!  

Nominate a Budtender